Champagne drinking,

coffee addicted,

crazy cat lady

Yep!! That's me!! Totally addicted to cats, coffee, champagne, candles, motivational quotes, positivity, reading and JOY!!


I live in beautiful Sydney, Australia along with my other Pom Pom People. My fabulous bag piping husband and my perfectly imperfect university student daughter and her partner... and our crazy fur family of cats!

But another great passion of mine is what I do!! I’m a brand strategist and stylist, socials stylist and illustrator with over 30 years experience in the industry... yes I was doing this BEFORE computers when it was all created by imagination and hand!

I have worked in advertising agencies, design studios and corporate - both big and small. This unique blend of experience, along with my passion for empowering women to achieve whatever the heck they want, led me to start strategic brand coaching in October 2020 and I have totally found the thing that sparks joy for me!

I know how much business owners battle understanding how to brand and market their businesses and I am here to pop that branding stress bubble for you! 

And that is why I choose to work with joyful entrepreneurs
on joyous and vibrant brands.

I am also the founder of Pink Pom Pom Social, a styled image library for brands with big personalities (funny that!!) that helps hundreds of women create a stunning social presence for their brands!

So do you want to move your brand to the next level?

Let’s get this party started!

Free call.png

I will become your “branding bestie” and your cheerleader and together we will work to craft a brand you absolutely adore!! As will your audience!!

- Yvette Mayer - The Lit Up and Liberated Entreprenuer  - 

Working with Jen has been a dream from start to finish. She took my brief and came back to me with more concepts than I expected... but honestly, she nailed it on her first attempt. It absolutely feels like more than a brand refresh to me, and that’s because it is.

I waited until my business was well over 6 figures to invest in branding. So when I took the big step of calling in the professionals,
I chose to go all the way.